Join the DTC
Mode Lab
Klaviyo charges us per subscriber, so if you don't read, click and engage, you're gone.
But if you stay, you'll get weekly resources, inspiration and brand building insights from our team of DTC brand builders.
Three audits in one: your creative strategy, your customer journey and your email flows. We audit the whole funnel end to end, break it down stage by stage, and tell you what needs work and exactly what to do about it. Free.


Your live ads torn down: personas, angles, concepts and formats, scored against your category.
Landing pages, offers and on-site path mapped stage by stage, from first click to checkout.
Your flows, segments and deliverability reviewed, so you keep the customers paid brings in.
All three joined into one scorecard, with what needs work and exactly what to do, ranked by impact.
creative, journey & email
your whole funnel reviewed
turnaround, no call needed
no cost, no catch
We rebuild your funnel layer by layer, score each stage against what good looks like, and hand you the fixes in order — what needs work, and exactly what to do about it.
Your ads pulled from the Meta Ad Library and scored: hook variety, persona coverage, angle range, concept diversity and format mix.
Every step from ad click to checkout laid out as one path, checked for the through-line: does the same story carry across every touchpoint?
Your landing pages and offers read like a buyer would: the promise, the proof, the friction and the reasons people bounce.
Welcome, checkout, browse, post-purchase and win-back scored, plus segmentation and deliverability, so LTV isn't left on the table.
The specific stages where the story breaks or the funnel drops off, with the revenue each one is quietly costing you.
The three highest-impact fixes to make first, ranked by return, so you know exactly where to start this week.
One review of your creative, your customer journey and your email. We break it down stage by stage, tell you what needs work, and tell you exactly what to do about it. Yours to keep, no obligation.