Join the DTC
Mode Lab
Klaviyo charges us per subscriber, so if you don't read, click and engage, you're gone.
But if you stay, you'll get weekly resources, inspiration and brand building insights from our team of DTC brand builders.
Klaviyo
Your whole email system, built for you
Every flow, all the automations, the logic and segmentation, plus newsletter templates designed for your brand. Built in your Klaviyo.
- ✓Strategy, copy and design, all done for you
- ✓Built and switched on within three working days
- ✓Unlimited revisions until you are happy
£399
one payment · the whole build
More revenue, higher LTV, lower CAC.
No retainer
Book your build
A few quick questions, then you land straight on the calendar to pick a time.
We have generated tens of millions of pounds through email for DTC brands.
For most brands, email should be 25 to 30% of revenue. This build is how you get there.
What one flow looks like
A real welcome flow we built for Zaccha, three emails, live in their Klaviyo.
Someone joins your list
Day 0
+2 days
+4 days
One of the flows we build. You also get abandonment, post-purchase, win-back and the rest, plus your newsletter templates.
Why email is crucial in 2026
Always on
Selling
while you sleep
Someone joins, abandons or buys, and the right email goes out without anyone touching it. Day and night, every single visitor.
One flow, running itself
Joins your list
Email 1Day 0
Email 2+2 days
£ Sale
CVR
↑
Recovered sales
Higher conversion rate
Email catches the people who nearly bought. Abandonment flows recover sales you are currently losing.
Abandonment flows
CAC
↓
Lower cost
Cheaper customers
When more of your visitors convert, every new customer costs less to win.
Same traffic, more orders
LTV
↑
Repeat orders
Customers worth more
Post-purchase and win-back flows bring people back again, so each customer is worth more over time.
Post-purchase + win-back
ROAS
↑
Same budget
More from your ad spend
You pay for the click once. Email keeps selling to that person for free, so the same budget goes further.
Owned channel, no CPM
Loyalty
↑
In the inbox
A brand people come back to
Newsletters keep you in the inbox between purchases, so when it is time to buy again they come to you.
Newsletters between buys
Three days, four steps
1
Strategy
We research your brand and map every flow.
2
Content
We write every email, subject lines included.
3
Design
Flows and newsletter templates, matched to your brand.
4
Build
Automations, logic and segmentation, live in your Klaviyo.
Live in three working days
The usual questions
Anything else, ask on the call. It is a conversation, not a pitch.
1
I already have flows running
We audit what is there, keep what works and rebuild the rest. The strategy covers your whole account.
2
What do you need from me?
Access to your Klaviyo and your brand assets. The research is on us.
3
What if I am not on Klaviyo?
Klaviyo is where we build. If you are on another platform, we will talk through the move on the call.
4
What happens after the three days?
Everything is live. You review it and we keep revising until you are happy. No cap on revisions.
One flat fee, no retainer
£399
one payment · the whole build
Strategy, content, design and the build. Live in three working days, with unlimited revisions until you are happy.
Book my buildWhat gets built
Welcome
Abandoned checkout
Abandoned cart
Post-purchase
Win-back
Newsletter templates
Those are the usual ones. If your brand needs different flows, we build those instead.
