The DTC Custom Funnel is a marketing strategy which we develop, custom to your brand. It involves around 20 hours of research and planning which we map out on a visual funnel map and strategy document. The aim is to save you time and money as you scale your brand by removing the guess work.
Speak to our
co-founder about your funnel.
Book a 10/15 min with Tom to find out how we can help your brand grow quicker with a custom DTC strategy.
Miro board that maps your entire funnel including organic content, ad creatives, website, email and more. We include notes on the funnel explaining how to implement the ideas for your brand.
Strategy playbook which explains each stage of your brand's funnel and strategy in detail. Usually around 40+ pages, this gives you steps to take to start implementing the strategy.
How do you do it?
Competitor Analysis: We look what is working for other brands and see how we can adapt it to work for your brand.
Content Recommendations: We give creative ideas and examples for every stage of the funnel.
Ad and Email Strategies: We show you which ad creatives to test and how to structure email flows that drive conversions.
Where's the value?
Customisation: If you're building a new funnel or improving an existing one, the strategy is tailored to your brand's needs.
Strategy Consultants: We use our knowledge about the industry and whats actually working in 2025 and apply this to your brand's strategy.
Team Collaboration: The funnel map is shareable, so your team, agency, or freelancers can easily work together to execute on the strategy.
What's Included?
Miro Board
We visually map out your brand's funnel on a Miro Board. It's easy to use, free and and you can share it with your team for executing on the strategy.
Strategy Playbook
Your custom strategy playbook is about 40 pages and explains the funnel step by step. It includes our research and things for your team to action for each stage of the funnel.
Sticky Notes
Each funnel we map out includes sticky notes guiding you through each section including: organic content, paid ads, emails, website and more.
Hear from our strategy clients.
Tom & Annouce
Founders - Anom Cafe Club
Mahmud
CEO - Nourished3
FAQs
These are the most common questions we get about the DTC Custom Funnel Strategy.
Collapsible content
How long does it take to deliver the custom funnel?
Our turnaround time is typically 5–7 working days after we’ve received all the necessary information from you.
What format are the deliverables in?
The Miro board is fully interactive, and you’ll have full ownership to make changes if needed. The strategy playbook is delivered as a PDF.
Can I request revisions?
We only offer revisions if a clear mistake has been made, but we work hard to avoid this by asking detailed questions upfront to ensure the strategy is as targeted and accurate as possible.
Will this work for small brands just starting out?
Yes! The funnel strategy is tailored to your stage as a brand, whether you’re just starting out or are more established.
How does the strategy help with content creation?
We provide general themes, pillar ideas, and specific content ideas for organic and paid strategies at every stage of the funnel.
What kinds of ad creative recommendations will I receive?
We recommend all types of creatives—static, carousel, video, and more. For each type, we include examples of what has worked for other DTC brands and explain how to adapt those ideas for your brand.
Can I share the Miro board with my team?
Yes, the Miro board is fully shareable, so you can collaborate with your team, agency, or freelancers.
Will this help me build a new funnel or improve an existing one?
Both! The strategy is designed to work for brands building a funnel from scratch or improving an existing one.
Do you provide ongoing support after delivery?
We’re happy to answer any questions you have about the strategy via email.
Email us with any questions directly at hello@dtcmode.com
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